The Parks at Willow Ridge

The HOA Board is made up of resident volunteers who dedicate their time to support the neighborhood—reviewing issues, assisting with concerns, and communicating with residents as availability allows.

Our management company, First Service Residential (FSR), helps handle most day-to-day matters. Escalations are brought to the Board when needed.

While FSR and the Board do our best, we can't be everywhere at once. That’s why we rely on each of you to help keep our community safe, clean, and well-managed. If you see something, say something—your voice makes a difference.

Meet the Board

  • Adam Hailey

    Board President

  • Ralph Stevenson

    Board Treasurer

  • Alan Frosch

    Board Member at Large

  • Bryce Coates

    Board Secretary

  • Jennifer Morphis

    Board Member

Want to learn more about us?

The below section is designed to give residents a high-level, personal, and professional overview of each current HOA Board member. Transparency builds trust, and learning more about the individuals serving the community can foster stronger collaboration, communication, and understanding.

Each Board member has shared the following information:

  • HOA Board Role

    • This helps residents understand each Board member’s responsibility.

  • Time Served in Current Role

    • This offers residents insights into each member’s experience and leadership in their current position on the Board.

  • Total Time Served on the HOA Board

    • This shares with residents each member’s overall dedication and historical perspective on community decisions.

  • Years in the Neighborhood

    • This allows residents to relate to Board members based on shared community roots or long-term commitment to the area.

  • Why Did You Move to This Neighborhood?

    • This gives a personal touch to each Board member’s story and helps residents see shared values, like schools, safety, or sense of community.

  • Day Job

    • All Board roles are voluntary. This highlights the member’s professional background, which may contribute relevant expertise to Board functions.

  • Why Do You Volunteer on the Board?

    • This showcases each Board member’s motivation and dedication—whether to improve the neighborhood, support families, or ensure fairness.

  • Skills / Talents

    • This demonstrates the strengths that each Board member brings to the table—such as communication, legal knowledge, contract negotiation, or technology.

  • HOA Contributions

    • This provides residents with tangible examples of what each Board member has accomplished during their service—offering proof of their efforts and value.

  • Additional Information (Optional)

    • This allows each resident to see each Board member as their neighbor through the sharing of fun facts, hobbies, personality traits, all of which help residents feel more connected.

  • Last Updated

    • This indicates the most recent date each Board Member’s profile was updated. While updates may fluctuate, we aim to keep information relevant and as current as possible.

Adam Hailey

  • Board President

    • Previously Treasurer

    • Previously Member-at-Large

  • 2 years (as of this month) 

  • 2 years

  • 4 years 

  • I moved here to build my forever home. Growing up in this area, I developed a strong connection to the community, and I take pride in giving back to the place that shaped who I am today. 

  • Enterprise Architect 

  • I originally joined the HOA board out of frustration with how decisions were being made and the lack of transparency. Watching board meetings was frustrating, seeing decisions that made no sense. Rather than sit on the sidelines, I stepped in to bring clarity, accountability, and logic to the process. Now, my passion for helping and giving back drives my leadership approach.  

    • Strong communication and leadership skills  

    • High integrity and accountability  

    • Strategic planning and governance development  

    • Documentation and continuity planning for future boards  

    • Building partnerships with city and regional organizations for resource mobilization  

    • Team player, always ready to collaborate and assist wherever needed  

    • Jack of all trades, able to step in and fix issues as they arise  

    • Financially aware and financially conscious, focused on saving money without sacrificing quality or safety  

    • Helped install AT&T internet and transitioned the pool connection away from cellular-based service  

    • Created job descriptions for each board role to clarify responsibilities  

    • Worked with the City of Fort Worth to hold Spectrum accountable for damages and lack of notification, feeding updates to the board president  

    • Oversaw the social committee, handling event setup and takedown  

    • Developed resolutions for fence staining, holiday decorations, and email retention (though they were not published by the board)  

    • Crafted a budget that accounted for actual event expenses, despite opposition from some board members  

    • Assisted in understanding and applying the reserve study findings to the budget  

    • Documented current processes and helped structure the board’s budgeting using historical data  

    • Led the flag committee and ensured timely flag replacements  

    • Assisted in setting up the community website and updating content  

    • Identified gaps in the landscaping contract, such as dog station management during non-mowing months  

    • Repaired the basin cable gate and cleaned up drainage for improved water flow per city recommendations  

    • Warned the board about neglected reserve study items, including monument sign maintenance and pool fence painting  

    • Helped prepare the pool for opening by cleaning furniture and assisting with setup  

    • Managed landscaping when the previous board president resigned  

    • Established an HOA timeline to prevent critical items from being overlooked  

    • Requested and secured credits for undelivered vendor services  

    • Developed a vision, roadmap, and communication plan for the community’s future  

    • Created guides on prioritizing work for the community and documenting processes for future board presidents  

    • Founded and managed the HOA Facebook page, repairing vendor relationships after integrity concerns  

    • Drafted the first Facebook policy for board use  

    • Aided in the creation of board members’ code of conduct and ethics guidelines  

    • Submitted the required annual basin form, which had not been filed previously  

    • Worked with the landscaper to ensure HOA resources were only used for HOA-owned areas  

    • Negotiated with FSR to prevent a planned 2% annual increase due to service issues  

    • Assisted in the budget process, ensuring unspent funds were accounted for in future planning  

    • Conducted door-to-door outreach with QR codes linking to the community website to gather feedback  

    • Developed an onboarding checklist for new board members  

    • Assisted in installing Christmas lights and securing city sponsorship for National Night Out  

    • Created the first committee charters for the social committee and the Little Library initiative  

    • Commissioned the first standard operating procedure draft for HOA operations  

    • Drafted guidance on handling board member resignations  

    • Migrated the board’s email system to M365 for improved efficiency and access  

    • Established a protocol for escalating urgent matters to the board  

    • Installed bird spikes at the pool house to deter nesting  

    • Managed landscaping and the dog station until April 2024  

    • Continued oversight of the social committee for event setup and takedown  

  • I do this because I love doing it—I don’t do it because I have to.

    Outside of the HOA, I remain committed to service. I actively volunteer at Northwest ISD, participate in City of Fort Worth events, and contribute to scholarship reviews for multiple organizations, ensuring future generations have opportunities to thrive.

  • This Bio was provided on 6/8/2025.

Ralph stevenson

  • Board Treasurer

  • 1 Year

  • 1 Year

  • 11 Years

  • Because of the three schools inside the community

  • Fort Worth Police Officer 

  • To fix several issues 

    • Cleaned up the PDK system. 

    • Rewrote several new regulations. 

    • Started several new committees. 

    • Obtained new interest bearing accounts giving the community extra funds.

    • Helped clean up the basin. 

    • Put together a compiled list of residents. 

  • Item description

  • This Bio was provided on 6/12/2025

Alan FRosch

  • Board Member at Large

  • 7 Months

  • 7 Months

  • 6 Years

  • Like many of you, I chose this community to raise a family in a safe and welcoming environment.

  • Structural Safety

  • That personal commitment is what led me to serve as Member at Large on the HOA board for the past seven months, and why I am now seeking your support to continue serving.

  • My background in business management, scheduling, profitability analysis, and vendor coordination helps guide thoughtful and efficient decisions for the neighborhood. I bring that same attention to quality and detail to my role on the board.

    • Over the past several months, I have focused on improving our shared amenities.

      • This includes enhancing the pool experience by helping maintain a cleaner, more enjoyable environment.

    • I have also supported efforts to reduce neighborhood expenses.

    • Participated in key board votes.

    • Have been researching a potential splash pad addition to further improve the pool area.

  • I serve because I believe in being a good neighbor, supporting our community, and helping make this a better place to live for all of us. If re-elected, I will continue working to represent your interests with integrity and care.

  • This Bio was provided on 6/12/2025

Bryce Coates

  • Board Secretary

  • 3 Months

  • 3 Months

  • 5 ½ Years

  • Schools

  • Engineer for UPS

  • Try to build a better community for the people in it. 

  • High mechanical aptitude

    • Landscaping

  • Item description

  • 6/9/2025

Jennifer Morphis

  • Board Member

  • ~8 weeks

  • ~8 weeks

  • ~4 years

  • I wanted my boys to attend a school focused on discipline and academic excellence.

  • Senior IT Manager

  • I was told that there was an opening for the Board due to a situation and community members were asked to apply. I was unaware of any surrounding drama. I can tell you that I didn't volunteer my time to be bullied and attacked on social simply for becoming a member dedicated to improving issues with the HOA.

    Having previously not been involved with the Board outside of attending community events, I asked Adam about the role. Adam really only shared that the HOA could use my skills and the HOA vision: a desire to make our community better by involving everyone.  That vision resonated deeply with me, and once I was voted in and read it myself, it confirmed why I wanted to serve.

    Our HOA’s vision spoke volumes: “To foster a community-first and financially responsible neighborhood where every resident feels engaged, involved, and invited.” I believe in “cultivating a sense of belonging” and “promoting a spirit of family and fellowship.”

    I joined the Board to help uphold this commitment—where our neighborhood isn’t just a place we live, but a place we’re proud to call home.

  • I bring strong leadership and organizational skills developed through my professional experience managing fast-paced, highly detailed, and complex multi-million dollar technology projects.

    I excel at driving improvement, meeting tight deadlines, and delivering successful outcomes.

    Additionally, I have a proven track record of ensuring compliance with military, city, state, federal, and security regulations—an asset when navigating City Compliance, HOA policies and vendor contracts.

    My ability to manage diverse stakeholders and align efforts toward shared goals ensures I can contribute meaningfully to the growth, transparency, and smooth operation of our HOA Board for our community.

  • Website & Communication Enhancements for a more user-friendly, transparent and engaging experience

    • Completely revamped the HOA website homepage for

    • Created dedicated pages including:

    • Board Updates featuring 10 newsletter-style sections (Board Members, Priorities, Transparency, Pool, Landscaping, Social Media, Flag, Safety & Maintenance, Join Us, and Home Compliance).

    • About Our Community page, especially helpful for new residents.

    • Contact Us form to ensure homeowners can submit questions or concerns directly.

    Accountability & Management Oversight to ensure proactive measures are taken for our residents to receive timely service, fair compliance enforcement, and effective communication—while holding the management company accountable for meeting contractual expectations.

    • Identified multiple FSR management issues, including delayed responses, inadequate compliance reviews, mass communication failures, and poor ticket resolution.

    • Escalated concerns to FirstService Residential (FSR) leadership and requested an action plan with contract deliverable reviews.

    • Began collecting quotes from alternate management companies to ensure value and quality of service.

    Governance & Board efficiency activities to have clearer rules, future reduced legal expenses, and well-informed leadership transitions.

    • Added votes to help add majority voting to move along decision-making on Board escalations and maintenance

    • Added a checklist to improve onboarding for new Board members

    • Organized the HOA’s governing documents and CC&Rs into a structured spreadsheet to identify areas for amendments and opportunities to scale so we can reduce recurring legal costs.

    Community Maintenance & Amenity overview to ensure residents can expect well-managed, safe, and environmentally compliant common areas.

    • Conducted walkthroughs of the pool to understand Member at Large's responsibility in the event I needed to help, as all Board members often do

    • Conducted walk-through of the basin to understand compliance, safety, appearance, and environmental alignment with city codes.

    • Reviewed concerns regarding wildlife and natural habitat aesthetics as it pertains to the basin. Currently, City is following up with another department to explore alternatives to the current basin.

    Compliance & Transparency Tools so residents can benefit from communication oversight and gain accessible, clear guidance to stay in compliance and avoid unnecessary violation related fines.

    • Initiated the creation of a public compliance checklist to help homeowners understand expectations and avoid violations.

    • Updated the website to include a contact form to ensure FSR follows up and provides the Board visibility before escalation occur.

    • Planning to implement Microsoft 365 workflows to improve issue tracking and responsiveness in parallel with re-aligning FSR management with contractual expectations on resident responsiveness and resolutions.

    Community Engagement & Committee support to encourage the engagement of residents.

    • Support the annual candidacy process with plans to co-moderate the Board Q&A event, and assist with event logistics as needed.

    • Recently acquired oversight of the Architectural Control Committee (ACC) and am reviewing the draft policy to expand approval clarity beyond just fence staining (e.g., roof materials, exterior changes). The goal is to help ensure committee efforts for change are setup for success.

  • Hello Neighbors,

    My name is Jennifer Morphis, and I joined the Parks at Willow Ridge HOA Board on April 10, 2025. Though I’m new to the role, I wanted to share a bit about who I am and why I chose to serve.

    I moved to this community in the summer of 2022, drawn by the school district and a desire to provide the best opportunities for my two sons. My eldest, a senior, aspires to become a neurosurgeon, and my youngest is interested in biochemistry. As a single mom, I’ve always worked hard to equip them with the tools to succeed and give back to others.

    Giving back has always been a core part of my life. In my last two years of high school, I earned over 600 volunteer hours and graduated with both Honors and International Baccalaureate diplomas. I had many academic scholarship offers. I took one before deciding to serve in the U.S. Air Force. Even with a 24/7 on-call schedule, I made time to volunteer weekly in the communities where I was stationed. I received several awards for service and leadership during that time. I even received an achievement medal. 

    After the military, I pursued my education and began teaching classes on personal and professional development for military families. As a scout volunteer, I’ve served as a Cubmaster, Assistant Scoutmaster, and District Chair. I’m currently a committee member with a local troop. 

    Community involvement and building life skills—especially for youth—are deeply important to me.

    Professionally, after the military, I obtained my top secret clearance where I focused on technology and supported over 100 military locations as a System Administrator. 

    I currently work in the tech industry with over a decade of experience leading large-scale, highly complex multi-million dollar projects for some of the largest Fortune 500 companies in the US. My role requires fast thinking, problem-solving, and strong attention to detail—skills I bring to the HOA Board as well.

    I chose this neighborhood intentionally. I still remember falling in love with the Pulte floor plan and being thrilled when I won the home lottery—even if I overpaid. I’m invested in this community not just financially, but emotionally. I want to help make it a safe, well-managed, and thriving place for my family and all of us.

    I believe in leading with integrity, listening openly, and doing my part to build a better community. My goal as a Board volunteer is to represent residents thoughtfully and contribute meaningfully to the place we all call home.

    Thank you for the opportunity to serve.

  • This Bio was provided on 6/9/2025.

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Priorities